المنهج السعودي
المنهج العراقي
المنهج المصريThe Purpose of Holding an Event - Event Management - ثالث ثانوي
Fireworks at a Formula 1 racing event at the Corniche, Jeddah.
People and organizations regularly hold events.
Think back to an event you attended. Was it managed well? Why/Why not?
LESSON OBJECTIVES THE PURPOSE OF HOLDING AN EVENT
KEY TERMS
What Is an Event
What other rituals are common during Eid al-Fitr celebrations?
Event Requirements
Size and Scale of Events
Figure 1-1 Comparison of Event Scale
Mega events
Figure 1-2 A Selection of Events Across Saudi Arabia
of job opportunities available in large organizations
What four characteristics do most events share
Why Hold Events
Celebration
Special Events
Why might a sports clothing brand want to sponsor a winter sports competition?
Raising Awareness
Sales and Marketing
Why are event managers not normally used for small, family events?
The Four Categories of Special Events
Business Events
Figure 1-4 Categories of Organization
Product Launch
Exhibition
In Saudi Arabia, examples of exhibitions include the Riyadh
Conference
Work-Function/Team-building Event
Cultural Events
Entertainment Events
Sports Events
Can you name two types of events that fall into each of the four main categories?
A High-Pressure Role
Why is event management such a stressful job
Select the most appropriate answer for each of the following: 1. Which of the following is a professional events manager most likely to
Compare two different categories of events. In what different ways would you execute these events
Choose an event that has been mentioned in this lesson.
